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Type was my personal project as part of final year studies. I chose to design my own clothing line that offered an alternative to mass produced, faceless, high-street brands. Using a medical theme, based on the idea of providing mainstream relief, a second opinion to the high-street, each product comes with vital statistics, telling you where it was printed and who designed it.

As well as being a university project, it has become a real line, which is available at http://www.thisistype.com